Art Portfolio
ECCU & Project Hector
My Role: Lead Designer, Video Producer, Marketing Partner
Client: Eagle Community Credit Union
Relationship Overview: As a principal creative collaborator for Eagle Community Credit Union, I had the esteemed opportunity to design and develop a diverse array of multimedia content for their initiatives centered on members. My responsibility was to translate their mission of "giving back" into visually compelling materials that would educate, empower, and engage the community across multiple channels. I operated as an essential member of their team, consistently delivering high-quality creative material for various campaigns and events throughout the year.
Key Projects Included:
- The "Soaring" Member Newsletter: Served as the lead designer for the credit union's primary communication platform, developing layouts and infographics to promote products and disseminate critical security information.
- Lunar New Year Campaign: Crafted the complete visual identity for a significant multi-channel campaign, including a limited-edition credit card and all promotional graphics.
- Community & Charity Events: Designed marketing materials and offered creative support for prominent community programs such as the ABC Spark of Love toy drive and NALC Stamp Out Hunger food drive.
Core Skills & Tools Utilized:
- Design: Adobe Illustrator, Photoshop, InDesign
- Video & Motion: Adobe After Effects, Premiere Pro, Apple Motion
- Project Management: Microsoft Word, Excel, PowerPoint
Let's Connect
Should you have a project in mind or wish to extend a cordial greeting, please do not hesitate to contact me. I am perpetually receptive to novel opportunities and collaborative endeavors.
Hector Chavez
In-Branch Digital Signage & Video Campaign Series
Project In-Branch Digital Signage & Video Campaign Series
My Role: Motion Graphics Designer, Art Director, Digital Signage Specialist
Client: Eagle Community Credit Union
Project: In-Branch Digital Signage & Video Campaign Series
Challenge: Eagle Community Credit Union needed to transform its in-branch digital screens (TVs and ATMs) from static displays into a dynamic and effective communication channel. The challenge was to create a continuous stream of engaging visual content that could promote products, share important information, and improve the overall member experience.
Solution: I was responsible for the concept, design, and animation of the entire in-branch video content library. I developed a cohesive series of motion graphics videos for their TV network. I curated the visual strategy for their ATM screens, ensuring brand consistency across all digital touchpoints within the branch. This involved working on a wide variety of campaigns throughout the year.
Campaigns Included:
- Product Promotions: Animated campaigns for key products like Auto Loans and the Annual $4,000 Scholarship Program.
- Seasonal Announcements: Dynamic animations for the Quarterly Newsletter, tailored with festive themes for each season (e.g., summer beach themes).
- Member Education: A series of clear and informative videos highlighting critical tips for Holiday Fraud Awareness and Cybersecurity.
Results: My work transformed the credit union's in-branch atmosphere from static to engaging. The dynamic video content successfully increased member awareness of key products and educational initiatives, creating a cohesive and professional digital experience that reinforced the EagleCU brand across all of its physical locations.
Let's Connect
Should you have a project in mind or wish to extend a cordial greeting, please do not hesitate to contact me. I am perpetually receptive to novel opportunities and collaborative endeavors.
Hector Chavez