NCU Leagues

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At ProjectHector, I had the opportunity to collaborate with the California and Nevada Credit Union Leagues in 2024, focusing on preparing multimedia assets for their high-profile events, including the 2024 League Awards, CU Impact, The Pitch, and REACH 2024 conference. My role involved creating visually compelling content that aligned with the Leagues’ mission to empower credit unions, ensuring each event’s branding and messaging resonated with the diverse audience of credit union leaders from California, Nevada, and beyond. This project allowed me to leverage my expertise in photography, videography, and graphic design to support an industry dedicated to the philosophy of “people helping people.”

For the 2024 League Awards, CU Impact, The Pitch, and REACH 2024, I designed and produced a range of assets, including promotional videos, event photography, and digital graphics, tailored to each event’s unique goals. The REACH 2024 conference, held at the Marriott Marquis in San Diego, was a standout, bringing together credit union leaders for networking, innovation, and celebration, with highlights like the League Awards After Party featuring the band Yachty by Nature. My work ensured that the visual elements captured the energy and impact of these gatherings, enhancing the Leagues’ ability to engage attendees both in-person and online through platforms like LinkedIn with the hashtag #CUatREACH.

This project was a rewarding experience, as it connected me with a community of over 230 credit unions serving more than 14 million members across California and Nevada. By preparing assets for these events, I contributed to the Leagues’ efforts to celebrate achievements, foster collaboration, and drive innovation within the credit union movement. Working with the Leagues underscored my ability to deliver high-quality, tech-forward multimedia solutions that amplify meaningful causes and create lasting impressions for large-scale industry events.

Eagle Community Credit Union Soaring Newsletter. Target's New Product Showcase highlights where they introduce exclusive or new products in categories like fraud tips, electronic awareness, and new security announcements, often themed around seasons or major product launch like; new Credit Cards, security awareness, scholarship program or holidays theme and popular Holiday Loans. These showcases are promoted both in-branch with live demos and interactive workshops, displays and online through their website and app, where visitors can explore new items through vibrant visuals and engaging content.

Upon visiting any location, whether in-branch or online, members are greeted with a welcome cover highlighting current products and fundraising involvement. To fully benefit from these product highlights. Additionally, Soaring sometimes offers discounted tickets for attractions or events; these can be part of membership, providing added value to the members when joining the credit union.

Celebrate the Lunar New Year with Eagle Community Credit Union! Our festive showcase of exclusive offerings tailored for the Year. Dive into our latest products, including limited-edition Lunar New Year Credit Cards with exclusive rewards, enhanced security features to keep your finances safe, and special Holiday Loans to make your celebrations even brighter. We’re also sharing expert fraud prevention tips and digital banking updates to ensure you thrive in the New Year. Join us in-branch for vibrant displays, interactive workshops, and live demos, or explore online through our website and app, where stunning visuals and engaging content bring the festivities to life. Let’s soar into the new year together with prosperity and protection!

As a freelancer under ProjectHector, I’ve taken on a diverse array of projects, showcasing my adaptability across industries. From designing compelling electoral campaign materials for politicians and city mayors to creating dynamic flyers for public speaking events and private coaching sessions, I’ve helped clients amplify their voices with professional visuals. I’ve also supported local businesses like mechanic car shops with branding and promotional designs, alongside other industry-focused projects, delivering tailored multimedia solutions that blend creativity and strategy to meet each client’s unique needs.